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Bloomberg businesssports

The WNBA Can’t Hear You Over All This Winning

The WNBA’s revenue has already surpassed the NBA’s at the same age. Now the league is betting on an even bigger boom.

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https://www.bloomberg.com/features/2026-wnba-mega-growth-playbook/?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc5MzA2ODExMCwiZXhwIjoxNzkzNjcyOTEwLCJhcnRpY2xlSWQiOiJUTVVCU0hLSVAzSk8wMCIsImJjb25uZWN0SWQiOiIwMDAxMjc5NURCNEY0QTUyODg2NDFGQjBENTgzOTJEQSJ9.6VGdftiGtzljWk59lacO--lc5lEbf170-oa7dcq0N3Q

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